Human connection · Strategic activation · Measurable growth
Grow your social media directly from your event floor.
I help brands turn real-life interactions into real digital growth.
The Challenge
Your team is busy managing the booth.
People come and go.
Not everyone stops — and potential connections get lost.
Events move fast.
You need someone fully dedicated to:
Connect → Engage → Convert.
Case Study: Jarritos — Paris
I created and implemented a Social Media Activation strategy during the Día de Muertos event in Paris to test, measure, and validate my method in a real context.
Event: Día de Muertos
Results:
30% of attendees joined the Jarritos France community (300 new followers)
+10% account growth and exceptional engagement.
Industry benchmark: 5–12%
Jarritos: 30% (+3× higher) 🔥
This confirmed the effectiveness of the strategic framework I designed:
Intentional engagement → Human connection → Measurable growth.
How I do it ?
I applied a Social Media Activation strategy I designed specifically for Jarritos and for this audience.My goal was to validate the method, refine the engagement flow, and measure real community conversion in a live environment.
Approach and activate attendees with an intentional engagement flow.
Guide quick, warm micro-interactions that match your brand voice.
Convert conversations into followers or leads — right on the spot.
Capture visibility from people who never stopped at the booth.
It was strategy in motion, tested live to prove its effectiveness.
Your event is a moment.
Your community should last longer.
By circulating the event, connecting, and converting.
One person at a time.